Elysium Captures

Overview

Elysium Captures is a luxury photo and video brand created to document weddings and events through a cinematic, documentary-driven lens. The goal was to establish a refined visual identity that felt timeless, emotional, and elevated — while still remaining grounded in authenticity and human connection.

Meraki led the brand’s identity development and creative direction, ensuring every visual and touchpoint reflected the level of craftsmanship and storytelling the brand delivers.

“Leave The Candids to Us”

Brand Foundation

The Elysium Captures identity was built around softness, restraint, and timeless elegance. Neutral tones, muted contrast, and refined typography were intentionally selected to complement emotional storytelling rather than overpower it.

Content & Production Strategy

Photography and video were treated as core pillars of the brand not supporting elements.

Creative direction emphasized:

  • 80% candid, documentary-style moments

  • 20% lightly directed portraits

  • Natural light and organic movement

  • Cinematic framing and pacing

On-site photoshoots and video capture were designed to feel unobtrusive and emotional, allowing real moments to unfold naturally while still delivering polished, luxury visuals.

The Outcome

The result was a cohesive brand system that:

  • Clearly communicates luxury without feeling forced

  • Supports both photography and video storytelling

  • Differentiates Elysium Captures in a crowded wedding market

  • Establishes long-term brand consistency across all platforms

Elysium Captures now operates with a visual identity that aligns with the caliber of experience it provides to clients cinematic, intentional, and timeless.

Objective

  • Create a luxury brand identity rooted in emotion and storytelling

  • Establish a timeless visual system adaptable across platforms

  • Support a cinematic, documentary-style creative direction

  • Elevate perception through intentional design, photography, and video

Scope Of the work

  • Brand Identity Development

  • Logo & Wordmark System

  • Color Palette & Typography Selection

  • Visual Direction & Mood Development

  • Photography Direction & Photoshoots

  • Cinematic Video Direction & Editing Style

  • Brand Guide Creation

Branding

Header Font


Bodygraph Font


Accent Font


Brand Colors


Alternative Logos


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